MATCHA GREEN TEA
What is Matcha?
Tencha that is stoneground immediately before shipping is called Matcha. Dark Matcha (Koicha) is used in Japan's traditional tea ceremony, and was previously made from the leaves of very old tea bushes - over 100 years old. In recent times, cultivar varieties suited to Koicha have been selected, while soil fertility management techniques and covered culture methods have been developed to provide the best tea for Koicha. Matcha is also used extensively in the making of traditional Japanese confections and various savory dishes. Another unique feature of Matcha is that unlike Sencha and other teas, when one drinks Matcha the leaf is fully consumed.
This is ITO EN's matcha-focused brandMATCHA GREEN TEATea bags/Matcha Powder(Sweet/Unsweet)
This is the brand for tea leaf products that Japanese tea expert ITO EN has uniquely developed for the global market by pooling its collective strengths.
The brand is based around high-grade matcha (powdered green tea) that symbolizes Japan's traditional tea-drinking culture, and is known for its distinctive natural and beautiful green color. All matcha green tea products are free of colorants, fragrances and artificial additives, with a focus on natural ingredients in pursuit of safety and peace of mind.
Overseas only
ITO EN has pooled its collective strengths as an expert in Japanese tea and developed an "overseas only" brand for the global market
Matcha
The product lineup is based around high-grade matcha that symbolizes Japan's traditional tea-drinking culture
Natural ingredients
The brand uses no artificial additives, providing the authentic taste of fresh tea leaves processed in their natural state.
Health conscious
Matcha, which is made by grinding whole tea leaves, is healthy because it allows the body to absorb all its nutrients.
Matcha Art
MATCHA GREEN TEA products
MATCHA GREEN TEA is sold across two product lineups.
Tea bags
MATCHA GREEN TEA (Tea bag series) offers traditional flavors of Matcha (powdered green tea) and Sencha (whole green tea leaves) along with unique complementary ingredients such as Jasmine, Lemongrass and Peppermint. Each flavor is designed to enhance the delicious taste of Japanese tea and its healthy benefits.
MATCHA GREEN TEA
TRADITIONAL
MATCHA GREEN TEA
JASMINE
MATCHA GREEN TEA
LEMON GRASS
MATCHA GREEN TEA
PEPPERMINT
MATCHA GREEN TEA
CHAMOMILE
MATCHA GREEN TEA
GINGER
Raw Materials
For the perfect cup of green tea, MATCHA GREEN TEA tea bags are made with the quality raw materials carefully selected by green tea experts. Natural with no added color or flavors, Matcha Green preserves the clarity of taste and the vibrant color of nature's finest green tea leaves.
Triangular Tea Bag
In order to brew properly, tea leaves have to move around. The triangular structure of these bags provides space for the tea to move around easily. In addition, the non-woven fabric filter allows for more components of tea to be released into the brewed cup. With the triangular structure and non-woven fabric filter, MATCHA GREEN TEA tea bags offer a rich aroma, vibrant taste and color of Japan's finest green tea.
Individual package
Green tea, especially steamed Japanese green tea, is a non-fermented tea that is very sensitive to quality deterioration caused by oxidation, lights, humidity, high temperatures, and strong smells. Individual envelopes protect the freshness and natural flavor of the green tea.
Matcha Powders
Made by finely milling specially grown Japanese green tea leaves into a brightly colored powder. Matcha is an excellent and versatile ingredient that can be enjoyed in everyday culinary use. Matcha provides the full benefits of the entire Japanese green tea.Please enjoy this matcha for its well-balanced flavor and umami taste.
MATCHA GREEN TEA
ORGANIC MATCHA POWDER
ORGANIC MATCHA POWDER
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- Shape
- Powder
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- Ingredients
- 100% ORGANIC JAPANESE MATCHA (GREEN TEA POWDER)
Our 100% organic japanese matcha is simply pure, high grade green tea leaves that is finely ground into an ultra-fine powder, which results in a brilliant green color and rich flavor. Matcha provides the full benefits of the entire Japanese green tea.Please enjoy this matcha for its well-balanced flavor and umami taste.
MATCHA GREEN TEA
UNSWEETENED POWDER
MATCHA GREEN TEA
SWEET MATCHA
Raw Materials
The raw leaves used for Matcha are grown according to the covered culture method whereby the tea bushes have reed screen or cloth placed over them to block out most sunlight. After plucking, the leaves are dried without being rolled, and the stems and veins are removed. They are then ground on a stone mortar or similar tool just before shipment and shipped as matcha.
Matcha is a powdered, whole leag green tea, tradition in Japan. Its origin dates back to the traditional Japanese tea ceremony in ancient times. Today it has become part of our modern life. In Japan, people from all walks of life, from old-fashioned traditionalists to stylish urbanites, love its unique qualities and taste. ITO EN is a japanese tea maker that has cultivated and grown tea farms since 1976. With careful quality control at the tea farms, we are always able to deliver the highest quality matcha to our customers. We proudly offer this matcha as Japan's #1 Green Tea Company. Please enjoy this matcha for its bright green color, well-balanced flavor and umami taste.
Recently, matcha has started to not only be used extensively in traditional Japanese confections, but also in various savory dishes in other countries around the world. Matcha is also unique in that you can consume the entire leaf when drinking it, unlike sencha and other teas.
Matcha Powder Recipes
Here are some easy recipes that use ITO EN's matcha powder.
Depending on the recipe, you can choose from sweetened and unsweetened matcha powder. This makes matcha powder ideal not only for drinks and desserts, but for a wide range of other dishes.